Call for more promotion of Festival
Jonathan Mills, director of the Edinburgh International Festival, warned there was a sense of complacency over the popularity of the events and urged more hard work to promote the annual festival season.
At a public forum on the festivals, he said: "When I first came here I was quite shocked by the level of disengagement of some agencies that I thought would be essential to the promotion of these festivals, such as VisitScotland and some parts of Scottish Enterprise.
Advertisement
Hide AdAdvertisement
Hide Ad"There is a level of complacency about the number of people who come to Scotland as a matter of course."
VisitScotland chief executive Malcolm Roughead said: "We are not complacent about the festivals and have delivered a wide range of support."